Muschamp Rd

Marketing

Citizen Marketing

Saturday, August 12th, 2006

Citizen Marketing is developing and nurturing a community of users around a product. This is now better known as influencer marketing or social media marketing…

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54-40 or Fidelity

Monday, February 27th, 2006

While watching CNBC an ad for Fidelity Investments came on. I recognized the song they were using and I started thinking who is it? I was quite surprised when I figured out it was Vancouver’s own 54-40…

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Editing Resumes

Wednesday, November 30th, 2005

I’ve noted before how I have some modest ability at writing resumes and cover letters, which I credit to my days as a UVIC CSC co-op student. I may have also mentioned how I’ve volunteered to help fellow Sauder MBA classmates with their job search and job application process. This was always appreciated with one inexplicable but none-the-less extremely notable exception…

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