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Posts about Book Review

Python for Data Analysis

Wednesday, December 19th, 2018

For the last couple days while not networking or applying for jobs I’ve been parked in a couple of cafes in Shanghai working my way through the book “Python for Data Analysis”…

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The Origin of Brands: A Book Review

Friday, March 9th, 2007

The second book in the MarketingProfs.com book club is “The Origin of Brands: How product evolution creates endless possibilities for new brands” by Al & Laura Ries…

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Citizen Marketers: A Book Review

Friday, January 5th, 2007

I just completed reading “Citizen Marketers: When People Are the Message” the latest book from Ben McConnell and Jackie Huba. I succumbed to reading this book ASAP due to repeated exhortations online…

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