The best way to track social media button clicks is to use a plugin in your CMS, I used Professional Share on this blog for a long time. It has most every feature I want except support for Twitter Cards. I’m hoping the author will add Twitter Card Support as he already supports Facebook Open Graph meta data. Sometimes you don’t have the luxury of a plugin or content management system, I took one of my oldest webpages, a webpage I’ve been maintaing for over a dozen years and I added structured meta data and social media buttons which track in Google Analytics…

Although my redesigned webpages only look and function a bit differently, under the hood I’ve added more structured metadata for Googlebot and his friends to find. Metadata isn’t new it has been around a long time on MacOS and online but spammers seriously abused both the keywords and description tag, to the point where Google now ignores both. Structured metadata is new formats, championed by industry heavyweights, to help make it easier to index and share content online…

I wasn’t the first to say it, but it is something I’ve noticed for a long time in my own social media usage, Twitter is #winning. Twitter has received a lot of credit for breaking news stories, for helping activists and rebels organize, and now it has become the favourite of marketers and sports fans…

I’m not sure when it happened, but in the last few days Facebook sharing, the little buttons under each blog post has been broken, throwing a little red “error”…

My blog is old. It has been online since 2005. Muschamp.ca has been online since 2002 and some of the HTML dates back to 1995 or close to it. I kept the old HTML online just for laughs. Before I went to Japan I adopted the still in-use pure CSS tab layout. I’ve tweaked it over the years, it used to validate but with all the PHP I’ve been adding and all the information I pull from other sources, I’m not sure what still validates…